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Audi + Atlassian

Accelerating innovation


Audi’s Research & Development centers employ 6,000 engineers, designers, softwares and QA teams who collaborate with suppliers around the world. They needed a way to keep everyone on the same page without hurting productivity.

Innovation lies at the heart of Audi. The four rings of the iconic logo represent the principles of Vorsprung durch Technik, which means "advancement through technology." From plug-in hybrid technology to piloted driving, the company’s innovations are developed at its main research and development centers in Ingolstadt and Neckarsulm, Germany.

엔지니어, 디자이너, 소프트웨어 개발자 및 QA 팀 등 약 6,000명의 사람이 R&D 센터에서 일하고 있습니다. 이들은 전 세계의 다양한 공급업체와도 협업합니다. 이들의 도전은 추진력을 늦추지 않고 손쉽게 관련된 현재 정보에 액세스하여 모든 사용자가 동시에 정보를 인지하게 하는 것입니다.

Initially applied as a simple issue tracker among engineering teams, Jira is now used to collect thousands of feature requirements. Some teams are even starting to log car software bugs into Jira during road testing. Meanwhile, most groups use Confluence for storing and sharing knowledge documentation, department protocols, meeting notes, and policies.

Audi also integrates Jira with legacy systems, including LDAP directory and IBM application middleware, and adds features to Jira and Confluence using third-party plug-ins from the Atlassian Marketplace.

Through Jira and Confluence, "people simply communicate their requirements to us, and we can quickly generate a project or dashboard,” says Florian Banzer, business analyst at Audi AG. “People are practicing more knowledge-sharing than ever before, resulting in more transparency and efficiency,” says Audi Business Analyst Martin Binder.

People are practicing more knowledge-sharing than ever before, resulting in more transparency and efficiency,

Martin Binder

Business Analyst, Audi

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